Data-Driven Insights

Website Analytics Setup

Stop guessing and start knowing. We set up comprehensive analytics tracking so you can measure what matters, understand your audience, and make informed decisions that drive business growth.

WHY ANALYTICS MATTER

The Power of Data-Driven Decisions

Without analytics, you're flying blind. Proper tracking reveals exactly how users interact with your site and where to focus your efforts for maximum ROI.

Understand Your Audience

See who visits your site, where they come from, what devices they use, and how they behave.

Track Conversions

Measure form submissions, purchases, downloads, calls, and every action that matters to your business.

Identify User Paths

Discover how visitors navigate your site and where they drop off so you can optimize their journey.

Measure Campaign ROI

Know exactly which marketing channels drive results and where to invest your budget for best returns.

Find Optimization Opportunities

Identify underperforming pages, broken links, and areas for improvement backed by real data.

Make Informed Decisions

Base business decisions on facts, not hunches. Let data guide your strategy and investments.

87%

Of businesses use web analytics

5-8x

Higher ROI with data-driven decisions

40%

Increase in conversions with tracking

100%

Free to implement analytics tools

WHAT WE SET UP

Complete Analytics Implementation

We configure industry-leading analytics platforms and custom tracking to give you complete visibility into your website performance.

Google Analytics 4

Full GA4 setup with custom events, conversions, audiences, and enhanced measurement for comprehensive tracking.

Google Tag Manager

Centralized tag management system for easy deployment and updates of tracking codes without touching website code.

Conversion Tracking

Track all important actions: form submissions, button clicks, phone calls, downloads, and purchases.

Custom Dashboards

Tailored reporting dashboards that display the metrics that matter most to your business goals.

Heat Mapping

Visual representation of where users click, scroll, and interact on your pages using tools like Hotjar.

Audience Segmentation

Create custom audience segments to analyze behavior patterns of different user groups.

Sales Funnel Tracking

Monitor how visitors move through your conversion funnel and identify drop-off points.

Search Console Integration

Connect Google Search Console to track organic search performance and keyword rankings.

Training & Documentation

Learn how to read reports, understand metrics, and extract actionable insights from your data.

KEY METRICS

What We Help You Measure

We set up tracking for the metrics that directly impact your bottom line and business objectives.

Traffic & Acquisition

Track total visitors, new vs. returning users, traffic sources (organic, paid, social, direct, referral), and geographic locations.

User Behavior

Monitor pages visited, time on site, bounce rate, scroll depth, and navigation paths to understand engagement.

Conversions & Goals

Measure form submissions, button clicks, purchases, sign-ups, downloads, and any custom conversion events you define.

Revenue & E-Commerce

Track transaction value, products sold, cart abandonment, and ROI from different marketing channels and campaigns.

Device & Technology

Understand device usage (desktop, mobile, tablet), browsers, operating systems, and screen resolutions to optimize experiences.

Site Performance

Monitor page load speeds, Core Web Vitals, and technical performance metrics that impact user experience and SEO.

FAQs

Analytics Questions Answered

Ready to Measure What Matters?

Stop guessing and start growing with data-driven insights. Let's set up comprehensive analytics tracking so you can understand your audience and optimize for success.

100% Free Tools
Expert Setup
Training Included

Based in Wake Forest, NC • Serving Businesses Nationwide